Be Agile During Ever-Changing COVID Restrictions

Overview

  • Pages: Homepage
  • Goal metric: NA
  • Experience type: Agility experiences
  • Industry vertical: European airline group

Illustration of an airline's booking homepage with a 'FREE CANCELLATION' message

Strategy

A leading airline group needed to react to the ever-changing circumstances around COVID. The agile team used Monetate to deliver 100% agility experiences to notify holiday makers of updates such as flight cancellations or government restrictions on travel.

Outcomes

The team improved customer satisfaction and kept messaging up to date and the airline group's passengers informed without burdening its development resources.