Articles
Audience Discovery Overview
Audience Discovery is an algorithm for automatically classifying a client's customers into audiences. This grouping occurs according to the categories of the products that those customers view during their respective Monetate session . The ...
Access Audience Discovery
To access Audience Discovery, click AUDIENCES in the top navigation bar, and then select Audience Discovery . Data is gathered month by month to generate up to eight audiences. You can access one of the monthly containers from the selecto...
Audience Details Page
Click the name of an audience either in the Discovered Audience Overview pane or in the Audience Metrics pane to open its details page. On it you find various charts with greater detail about the product categories in which those customers are i...
Use Audience Data in an Experience
Ultimately, using Audience Discovery helps you create targeted experiences. You can do so right from an Audience Details page by clicking CREATE EXPERIENCE to move to Experience Editor. The identified audience is the WHO target . Comple...
Audience Discovery FAQ
Audience Creation When are new audiences created for an account? Audience Discovery creates new audiences within the first few days of each calendar month every month. If the prerequisites for generating audiences aren't met at that time, then...