Monetate offers two primary types of product-badging actions: image-based badging and HTML-based badging.
An image-based badging action inserts a static JPG or PNG image atop a product image. This action takes places either on product listing pages or product detail pages. You can use an image already uploaded to the platform or upload a new one. You also can control the badge's position on the product image, add a click-through URL along with title and alt text to the badge for ADA compliance.
This screenshot shows a product list page on which product images display a "BESTSELLER" badge.
An HTML-based badging action inserts an HTML string, often inline with product information (for example, the product name or price). This approach offers vast opportunities for customizing the badge by leveraging additional HTML and CSS.
This screenshot shows a product detail page with an "EXCLUSIVE" text badge inserted to the right of the price.
Identifying Products for Badging
Monetate supports a parent/child relationship of identifiers in both the site implementation and product catalog: product ID (PID) > SKU.
The PID represents the identifying value of a parent product. It should be the same value sent in a product catalog within the
item_group_id attribute. Each distinct variation of a parent product has a SKU that identifies characteristics such as color, size, brand, or other characteristics. The SKU should be the same value sent in a product catalog within the
id attribute. For example, a PID might represent a t-shirt with each size and color variations of that t-shirt having its own SKU.
product_type as present in the product catalog.
See Product Catalog Specification for more information about required and optional attributes and what data they contain.
Requesting a Badging Action
To request a product badging action be added to your account, contact your dedicated Customer Success Manager. The CSM or a Digital Experience consultant then oversees the gathering of information required to develop the action. To best ensure your request can be fulfilled with few delays, be ready to provide answers to the following questions:
- Should the badging action be image-based, HTML-based, or both? Provide a mockup of how you want the badge to display, including placement atop a product image or as in-line HTML.
- On what page type(s) should the badging action appear? Badging actions most commonly appear on product listing pages and product detail pages. Provide sample URLs of each page type, especially if different page types have different designs or layouts.