Target Actions to Fire on Specific Product Detail Pages

You can create an experience with actions that only fire on specific page types for specific products in a product feed. This option is valuable if you want to display a banner or some other visual change on those specific pages to encourage customers to take a particular action or to present relevant promotions and sales. Action conditions are key to targeting the actions.

Creating the Experience

Follow these steps to create the experience.

1. Click EXPERIENCES in the top navigation bar, and then select Web.

   

2. Click CREATE EXPERIENCE.

   

3. Click WHY, select To serve everyone the same experience, and then click NEXT.

   

4. Select a goal metric, adjust the secondary metrics as necessary, and then confirm that you've configured the WHY settings as you need.

   

5. Leave the WHO settings configured to target all site visitors.
6. Click WHAT and then click ADD ACTION.

   

7. Click Images.

   

8. Click Insert Banner Below Product Title (PDP).

   

9. If necessary, generate a placeholder for the creative.

   

10. Click ADD CONDITION, expand On product page, and then select Page includes products where pid =.

    

11. Input the product ID into the action condition.
    1. In a new browser tab, load the product detail page for one of the products targeted by this experience, and then launch the Monetate Inspector browser plug-in to obtain the product's product ID.

       

    2. Repeat this process for the other products you want the experience to target.
    3. Input each product ID into the action condition field.

       

12. Click CREATE.

    

Testing the Experience

Before scheduling when the experience runs by configuring the WHEN settings, you should perform a quality assurance check to ensure the action works as expected.

1. Click PREVIEW.

   

2. Navigate to each of the product detail pages to verify that the banner image placeholder appears on each one.

   

3. After verifying that the action and the experience work as expected, navigate to a few different product detail pages not targeted to verify that the banner image placeholder does not appear on those pages.

   

After you confirm that the action and the experience work as expected only on the targeted product detail pages, return to the Experience Editor page in the Monetate platform to configure the WHEN settings as necessary and then click ACTIVATE.