Experiences List Page

From the Web Experiences list page, you can access all the experiences created in the account you're viewing. To navigate to this page, click Experiences in the left-hand navigation, and then, if necessary, select Web.

The Web Experiences list page, with a callout of the Web option in the EXPERIENCES menu of the left-hand navigation

Modes

There are two modes for the Web Experiences list page: Priority and Timeline. You can switch between them by clicking the appropriate button at the top of the page.

The Web Experiences list page, with a callout of the PRIORITY and TIMELINE buttons

Priority Mode

The Priority mode of the Web Experiences list page displays all the experiences in a given folder, sorted by the filters and search results that you've applied.

The Web Experiences list page, with a callout of the Priority column of the table

Timeline Mode

The Timeline mode of the Web Experiences list page displays a visual representation of when the experiences in a given folder will run or ran. They're sorted by any filters and search results that you've applied. You can adjust the display by changing the sort criteria and the time window.

The Web Experiences list page, with a callout of the 'Sort by' selector and the time window selectors

Any search results, folder selections, and filters that you select apply to both the Priority and Timeline modes.

Prioritizing Experiences

You can set the priority for an experience in any folder or from the All experiences view. You can do this either by clicking the priority for the experience and entering its new priority, or by dragging the experience's row to the desired position in the table.

You cannot edit experience priority once you have applied any filters or narrowed your search results, even in the All experiences view.

Animated demonstration of a user reordering the priority of Web experiences by dragging one to a higher position on the Web Experiences list page

See Experience Priority for more information.

Searching for Experiences

Use the search bar above the table to find specific experiences by name regardless of what folder they're in. The results appear in the table.

The Web Experiences list page, with a callout of the search field above the table of experiences

To clear the search term or phrase, click the X in the search bar.

Filtering and Organizing Experiences

Click FILTER to open a right-hand sidebar so that you can access the built-in All experiences and Archived folders as well as any custom folders that you and other users have created.

The Web Experiences list page, with a callout of the FILTER button above the list at the top-right side

This same right-hand sidebar contains the built-in STATUS, TYPE, ANALYTICS, ACCOUNT ENVIRONMENT, TAGS, and GOAL METRIC filters so that you can sort what experiences appear in the table.

The Web Experiences list page, with the Filters sidebar expanded on the right-hand side of the page. The sidebar contains the All experiences and Archived folders as well as three custom folders, along with the Status, Type, Analytics, Account Environment, Tags, and Goal Metric filters.

Folders

Click a folder to see only the experiences it contains in the table of the Web Experiences list page. Each folder listed in the right-hand sidebar has an experience count that automatically adjusts as you add and remove experiences from the folder.

The All experiences folder contains every experience that is active, paused, or in draft mode, even if the experience is in a custom folder. When you load the Web Experiences list page, the default view is the contents of the All experiences folder.

The Web Experiences list page, with the Filters right-hand sidebar expanded and with a callout of the 'All experiences' folder and of the Archived folder

The Archived folder contains the experiences that you and other users have archived.

The Web Experiences list page set to display the contents of the Archived folder, with a callout of the 'Archived' heading above the list of experiences

When you view the contents of the Archived folder, the STATUS column shows that each experience is paused. Opening one of these experiences in Experience Editor reveals the true status is ARCHIVED.

The Experience Editor page, with a callout of the ARCHIVED status of an experience

Click CREATE FOLDER to create a new folder. Refer to Platform Organization Tips for examples of custom folders you can use to organize experiences.

The ability to edit different folder options depends on your user role:

  • Administrator: Can leverage all functionality of folders
  • Experience Building & Activation: Can leverage all functionality of folders
  • Experience Building: Can leverage all functionality of folders, expect moving active experiences into and out of a folder
  • Action Builder: Can leverage all functionality of folders, expect moving active experiences into and out of a folder
  • Reporting Only: Can only view folders and cannot create, edit, delete, or move experiences into and out of folders

Animated demonstration of a user clicking the CREATE FOLDER button and then creating a new custom folder named 'PLP'

To delete or rename a folder, place your mouse pointer on a folder name, click the additional options menu (...), and then select the action that you want to take.

Animated demonstration of a user moving their mouse pointer down the list of folders in the Filters right-hand sidebar of the Web Experiences list page. When the user places the pointer on a custom folder named 'PLP', the additional options menu appears. The user then clicks that menu, which expands to show Rename and Delete options.

If you delete a folder that contains experiences, those experiences are moved to the Unfiled folder, which contains all experiences not assigned to a folder.

To move an experience to a folder, place your mouse pointer on the experience's name so that a row of related actions appears beneath it, and then click Move. In the Move To Folder modal, select the folder where you want to move the experience, and then click MOVE.

Animated demonstration of a user placing their mouse pointer on an experience name, clicking 'Move' in the horizontal list of buttons that appears below the experience's name, and then in the Move To Folder modal selecting a destination folder and clicking the MOVE button. When the Web Experiences list page reloads, the experience that the user moved has a folder icon next to its name in the table.

To move multiple experiences at once, first select each experience that you want to move, and then click MOVE TO FOLDER in the right-hand sidebar. Next, in the Move To Folder modal, select the folder where you want to move the experiences, and then click MOVE.

Animated demonstration of a user selecting three experiences in the table on the Web Experiences list page, and then clicking the FILTER button above the upper-right corner of the table. After the Filters right-hand sidebar expands, the user clicks the MOVE TO FOLDER button, then selecting a destination folder in the Move To Folder modal, and then clicking the MOVE button. When the Web Experiences list page reloads, the three experiences each have a folder icon next to their names.

To delete an experience, place your mouse pointer on the experience's name, and then click Delete from the row of actions that appears below it.

You can only delete draft experiences.

The Web Experiences list page, with a callout of the Delete button for an experience draft

If an experience is active, paused, scheduled, or has ended, you can archive it. To archive an experience, place your mouse pointer on the experience's name, and then click Archive from the row of actions that appears below it.

The Web Experiences list page, with a callout of the Archive button for a paused experience in the table

All experiences that you archive are in the Archived folder.

Status Filters

The Status filter options allow you to display any combination of active, scheduled, paused, ended, or draft experiences in a specific folder.

The Filters right-hand sidebar of the Web Experiences list page, with the STATUS filter category expanded to show the Active, Scheduled, Draft, Paused, and Ended options

Type Filters

The Type filter options allow you to display any combination of experiences as identified by experience type. The options available in this filter vary based on the experience types available in your account.

The Filters right-hand sidebar of the Web Experiences list page, with the TYPE filter category expanded to show the Experience, Test, Dynamic Testing, Auto Personalization, Omnichannel, MVT Test, Full-Page Test, and Split Test options

Analytics Filters

The Analytics filters allow you to display any combination of experiences as identified by their various analytics states. The options available in this filter vary based on the experiences in your account and whether or not they've reached significance or have analytics data available.

The Filters right-hand sidebar of the Web Experiences list page, with the ANALYTICS filter category expanded to show the Analytics Data, Significance ('Sig'), Goal Significance ('Goal Sig'), and Legacy options

Tag Filters

The Tags filters allow you to display any combination of experiences that are labeled with tags that you created. The options available in this filter vary based on the tags created for experiences in the account. If you and other users haven't created any tags, then no tags appear.

The Filters right-hand sidebar of the Web Experiences list page, with the TAGS filter category expanded to show the tags that users have created for experiences in the account. A search bar appears above the list of tag options.

You create a tag when you add it for the first time to an experience. On the Experience Editor page, click ADD TAGS, and then type the tag text. If the tag already exists, you can select it. If it doesn't, click the green and white add icon to the right of the text field to create it. Repeat these steps to add additional tags. Finally, click OK.

The Experience Editor page, with a callout of the ADD TAGS button

Goal Metric Filters

The Goal Metric filters allow you to display any combination of experiences that contain a particular goal metric. This category includes out-of-the-box goal metrics and custom metrics that you create. If you haven't created any custom metrics, then you only see the out-of-the-box goal metrics.

The Filters right-hand sidebar of the Web Experiences list page, with the GOAL METRIC filter category expanded to show the Conversion rate, New customer acquisition rate, Add to cart rate, Cart abandonment rate, Bounce rate, Revenue per session, Average page views, and Average time on site options. A search bar appears above the list of metric options.

Applying Multiple Filters

If you choose multiple options from the same filter type, the filtering function uses OR logic. For example, if you select both Conversion rate and New customer acquisition rate from the Goal Metric category, then you see all experiences that contain either the Conversion rate goal metric or the New customer acquisition rate goal metric.

If you select multiple options from different filter types, the filtering function uses AND logic. For example, if you select Active from the Status filter category and Conversion rate Goal Metric category, then you see all experiences that are active and have the Conversion rate goal metric. Each time you add a filter option, the filtering function updates to include the new filter selections.

To clear the filters, deselect them from each category accordion, or click RESET that appears when your mouse pointer hovers over the number of selected filters in a category.

Animated demonstration of a user viewing the STATUS filter options in the Filters right-hand sidebar of the Web Experiences list page. Two options are selected. The user then moves their mouse pointer to the number that indicates how many filters are selected in the category, and a RESET button appears. The user then clicks that button, and the two selected filters are deselected.

All filters remain in place across all folders until you clear or deselect them.

Sorting the List View

Click a column header to change the sort order from ascending or descending.

Animated demonstration of a user clicking the PRIORITY column header of the table on the Web Experiences list page to switch the table contents from ascending to descending. Next, the user clicks the NAME column header to switch the table contents from alphabetical A to Z to alphabetical Z to A.

Sorting by Time

Use the options in the selector that accompanies the TIME column header to change which timestamp appears for the experiences listed. Selecting an option only changes the time shown and does not change the sort order.

The Web Experiences list page, with the TIME selector in the table header row expanded to reveal its options: Activation, Creation, Modification, and Stopped

For example, if you sort by priority, choosing Activation from the selector only changes the timestamp to display the time and date when each experience was activated but doesn't sort the list by activation time. It remains sorted by priority. To sort by activation time, select Activation and then click the TIME column header to apply your selection.

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