The Tealium AudienceStream customer data platform makes using your first-party data to create Omnichannel experiences easier and more powerful. It allows marketers and customer insight professionals to create customer profiles and audiences once and then leverage them to take real-time action across their entire digital marketing stack.
AudienceStream can also ingest offline data and stitch together cross-device profiles, providing the unified customer view needed to provide relevant customer experiences.
To learn about setting up Tealium AudienceStream to support Monetate, refer to Monetate Personalization Engine Connector Setup Guide in the Tealium Learning Center.
Building the Connector
To build the connector, you need these three pieces of information:
- API public and private keys
- An API user
- A retailer short name supplied by Monetate
To find your retailer short name, first click the settings icon in the Monetate platform and then select API Documentation.
On the API Documentation page, click API Information in the Monetate Data API section of the left-hand navigation.
Copy the portion of the base URL indicated in this screenshot to obtain your retailer short name.
Additional information about the integrations available for Monetate and Tealium products is available on Tealium's site.